News from our mission to "Keep the Open web Open"
23 Nov 2021
Debunking 5 Header Bidding Myths
Ιn this article, we are going to correct a number of pervasive misconceptions about header bidding to protect our partners from costly errors and ensure they make the most out of it.
23 Mar 2021
Website Monetization - A Complete Guide for Publishers
This article is designed to help publishers understand the various website monetization methods available to them in 2021 – and develop a strategy that will help them make more money from their content.
22 Mar 2021
Header Bidding Wrappers - All you need to know
A header bidding wrapper, also known as a container or a framework, is a technology that organizes all buyers and sets the rules for efficient programmatic auctions.
26 Nov 2020
Project Agora Header Bidding: The Evolution of Header Bidding
All you need to know on this advanced programmatic ad technique of integrating demand partners, that allows publishers to offer their inventory to many demand sources simultaneously.