In anticipation of the Basketball World Cup in China on September, Project Agora is launching a new targeting option. Advertisers will be able to communicate with all the basketball fans out there targeting the specific audience in the most premium local publishers.
Project Agora launches Magic Flip and Magic Quiz, two new, exclusive ad-experiences. Magic Flip and Magic Quiz come in a Cost per Engagement (CPE) pricing model challenging traditional online advertising to encourage brands to stop making mass, static ads and start telling stories in a way that is fun, engaging and personalized.
Tempo OMD, Nissan & Project Agora add an impactful social twist to display adver...
"Project Agora launched Social Cards, its newest ad format, with Tempo OMD/Nissan as the official launch partner.
Social Cards, are mobile first ad formats which enable advertisers to amplify their social media campaigns and engage their audience in a new and impactful way using their existing social content."